Complete digital transformation for a Toronto-based nonprofit serving diverse, multicultural families through children's programs, youth services, newcomer support, and urban agriculture initiatives.
Illustrations
These illustrations were created with the intention of highlighting and representing community members on the website. The doodles surrounding the photographs emphasize the value that MFRC brings to this community. This serves as an ideal platform for showcasing the diverse offerings of each program type, catering to a wide range of individuals.
Colors
These colors form a perfect palette to represent the vibrant identity MFRC holds in the community. It was a perfect opportunity to give a distinct identity to all the different programs the Centre has to offer.
Fonts
Josefin Sans and Lato typefaces form a harmonious typographic palette, making the website accessible to all. Our main objective was to have no compromise with the readability of the website in all formats of viewership.